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As a top multifamily manager in the United States, Willow Bridge brings a wealth of expertise, integrity, and innovation to the industry. With over 55 years of tenure, continual growth, and the success of our business partners and employees, Willow Bridge continues to be a leader in the multifamily vertical.


Lincoln Property Company recently announced the addition of a custom Business Intelligence (BI) software tool to its suite of technology platforms

Lincoln's new tool, propertyBI, will provide real-time property performance summaries and help to analyze essential business data.

Business Intelligence is the fusion of advanced technology and business acumen resulting in a system that intuitively provides business metrics or key performance indicators (KPIs) in the form of dashboards, charts, and graphs.

"Game changer" is the term used by Scott Wilder, Executive Vice President - Residential Management for Lincoln Property Company, when describing propertyBI. "We've been waiting for a BI product that we could customize to fit our company profile. Our tool, propertyBI, will allow us to make more timely and profitable decisions for the management company and for our clients," says Mr. Wilder.

After extensive regional and corporate level training, propertyBI officially launched to the Lincoln team on March 1st. This tool allows Lincoln users to filter information with the click of a button to see Key Performance Indicators (KPI) like occupancy, trending percentage, rent trends, unit type analysis, effective rent tracking, and financial KPIs such as net operating income.

Qlikview, a leading Business Intelligence product, was selected to power Lincoln's BI tool and a Business Intelligence Analyst was brought on board to become the custom developer of propertyBI for Lincoln Property Company's needs. This product currently only integrates with Lincoln's database of Yardi, but Lincoln is anticipating the ability to bring additional properties onto the tool in the near future.

About Lincoln Property Company

Lincoln Property Company helps people find affordable apartments that fit their needs and to appeal to their tastes. Lincoln is currently ranked as the third largest property manager in the United States, with over 140,000 apartment units currently under management and is known as a leader in the residential property management field. In addition, over 70% of Lincoln's apartment management portfolio is comprised of fee management accounts for third party investors.

For more information on Lincoln Property Company, please visit Lincoln's Management Services or visit for apartment listings in your area.

You can also follow Lincoln Property Company on Twitter, Facebook, or LinkedIn.

Media Contact:

Jennifer Staciokas, Vice President - Marketing & Training

214-740-3300 |

SOURCE Lincoln Property Company

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