Lincoln Property Company is excited to announce a new sales and marketing development initiative this month with the launch of its Marketing Partner of the Month program. The program is designed to feature some of Lincoln's preferred marketing partnerships while educating the company's widespread portfolio on best-in-class marketing opportunities.

The inaugural Marketing Partner of the Month for January 2015 is Modern Message. Modern Message’s marketing platform, Community Rewards, identifies a community's resident advocates and encourages them to spread the word about the apartment community across their social networks. With gamification marketing, residents can complete tasks, earn points, and win rewards.

To learn more about Modern message, visit http://modernmsg.com/